eReleases is a great opportunity to let the world know about your product or service, or something that you are passionate about. I really like the way that they curate their distribution so that your press release gets distributed to the
journalists and bloggers most likely to respond and write about your topic. They do this by having you select the industry or trade that you would like your product to be in, and then work to find the best fit in that industry. They are also one of the more professional services being the only partner of PR Newswire, ranking well with Google, as their sites are authority. In fact, your articles will also appear in Google News and Yahoo News giving you even more exposure. You can be sure you are in good hands with eReleases with their 17 years of experience and reach to over 340k journalists.
PROS for eReleases
eReleases is an excellent way to get your product or press release out to a worldwide audience. It was created with the small and medium business in mind, to help them get press coverage alongside much larger corporations. You can target certain industries and distribution types – local vs global – and a custom, national PR Newswire distribution. With eReleases you can be sure that your message will get out as they have over 300,000 journalist and blogger subscribers. They have over 17 years of experience partnering with PR Newswire and will curate your press release so that you get the maximum responses. They will also distribute them to a specific industry to increase your chances of exposure. eReleases will also give you detailed reports of audience engagement and tracking the exposure of your press release.
- 17 Years of Experience/Partner with PR Newswire
- Reach to Over 340,000 Journalists & Bloggers
- Curated Journalists to Get the Most Likely to Respond
- Detailed Reports of Audience Engagement
- Will Distribute via Print, Radio & Television
CONS for eReleases
The initial price seems like a lot for a press release. However, the ROI could potentially be huge depending on the response and press coverage that you get as a result of the press release. Packages start at $249 for the lowest tier and $499 for the high-end version. With eReleases, you are also limited to 400-600 words and 75-150 Media sites based on the package you choose. This is not a deal-breaker though because
eReleases focuses on quality of distribution rather than mass distribution that may never be read or picked up by the press.
- Initial Price of Product
- Limited to 400-600 Words Based on Package
- Limited to 75-150 Media Sites Based on Package