Now that warmer weather is finally here, make sure you are incorporating hydrating products into your regimen to restore dry skin. The new Limited Edition Softsoap Body Washes contain moisture rich formulas that help keep skin hydrated and smooth…and best of all, smell like summer! I had a chance to try out two new amazing body washes, which you will see below. These limited edition body washes which are available now-September at Walmart.
Softsoap is the trade name of Colgate-Palmolive`s liquid hand soap and body wash. William Sheppard of New York was granted patent number 49,561 for his â€œImproved Liquid Soap on August 22, 1865, for his discovery that a small amount of conventional soap could be mixed with large amounts of spirits of ammonia (or hartshorn, as it was known at the time) to create a soap with a consistency of molasses. His invention became common in public areas, but could generally not be found in homes. In 1980, entrepreneur Robert R. Taylor (died August 29, 2013) began selling his product as Softsoap through his company, Minnetonka Corp. in Chaska, Minnesota. Taylor knew others would copy the soap-in-a-pump-bottle idea, so he shrewdly purchased 100 million small bottle hand-pumps from the only two U.S. manufacturers that made them, so that any competitors wouldn`t be able to buy any for one year - enough time for him to establish the brand name. It worked; in six months, he sold $25 million worth of Softsoap. The package made it very easy to spot on store shelves when nearly all other soaps were in bar form. Taylor sold the Softsoap brand to Colgate-Palmolive in 1987.
Softsoap Limited Edition Coastal Sunrise™ Moisturizing Body Wash
Awaken your senses with the new limited edition Coastal Sunrise™ moisturizing body wash. Watch the summer season bloom before your eyes, as the invigorated scent of Citrus Blossom surrounds you and the moisturizing formula leaves skin feeling soft and smooth.
Softsoap Limited Edition Seaside Rush™ Moisturizing Body Wash
This summer, set sail with the new limited edition Seaside Rush™ moisturizing body wash. Celebrate the warmer weather with the refreshing scents of Lily & Bergamot, which will captivate your senses and leave skin feeling soft and radiant.