Image credit: Freepik
Who is ShopHer?
ShopHer Media, a leading provider of performance-based advertising campaigns to large consumer brands, has broadened their reach to encompass both social media influencers and women-based bloggers of all types. Established in 2007, ShopHer Media provides effective distribution of exclusive promotions and marketing initiatives which allow brands to reach their target markets via some of the largest social media influencers and “mommy bloggers.”
Some of the types of advertising campaigns ShopHer Media runs include:
- Sponsored/Pay Per Post
- Performance Campaigns (CPA)
- Branding and Awareness (CPM)
- Social Buzz
- Email Marketing
- Lead Generation
About ShopHer Media:
Entrepreneurs and co-founders, Brandt Held and Jeremy Bleech first met in kindergarten. Their shared interests, integrity and vision led to the founding of ShopHer Media. At the intersection of social media, mommy bloggers, brands and women shoppers their approach applies industry-leading technology to digital and shopper marketing goals. Today, as the company continues to grow, their performance speaks for itself among the major brands and agencies that leverage ShopHer Media’s innovative marketing platform to see mind-blowing results.
My Personal Experience:
I have been using ShopHer for several years now and have enjoyed using their platform. It's generally fairly easy to use and self-explanatory. I especially love the emails that go out regularly about what to promote as a reminder to promote and just letting you know what's new. I do wish there was a better explanation of the various campaign options as when I've reached out my questions were really never answered with this. So on a customer service end it isn't the best compared to other marketing platforms I have used. Luckily, I'm generally fine without the help, but would be a suggested change I'd make to the brand. Aside from that, you get paid once a month, in my case via PayPal, where the PayPal fee doesn't come out. So if you earned $100, you get that full $100. This is
HUGE to me since not all companies do that currently. So overall I love using ShopHer as an affiliate marketer. It's easy to use, convenient payouts, and great brands to promote. If you're a blogger I would certainly recommend checking them for
Influencer Marketing!