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 “Fire is catching! And if we burn, you burn with us!”
- Catching Fire by Suzanne Collins.

Jump Ahead

• What brands does Kellogg's own?
• Where To Find Alternatives To Buying Kellogg's Brands
• How to make Kellogg's products at home
• Homemade Corn Flakes
• Homemade Rice Krispie Cereal
• Homemade Rice Krispie Treats
• Homemade Granola Bars
• Homemade Pop-Tarts
• Homemade Eggo Waffles
• Homemade Cinnamon Toast Crunch
• Homemade Cheese Its
• Dinner Ideas Tastier (and Cheaper) Than Cereal
• Starting a Conversation about the Kellogg's Boycott
• How To Start A Barter System From The Kellogg's Boycott
• Print Flyers

Image credit: Pexels

What brands does Kellogg's own? 

• Kellogg's Food Brands OwnershipKellogg's Food Brands Ownership
• Kellanova and Kellogg's Brands

Where To Find Alternatives To Buying Kellogg's Brands 

PRO TIP: Great Value does have Kellogg's products so double check these to avoid using them!

Stores Offering Alternatives to Kellogg's Products

Want to help with the cause? A user on Discord made a spreadsheet for users to submit current Kellogg's prices at their local stores. You can learn more and find additional resources on theLet them Eat Cereal Discord page.

Use the No Thanks App

How to make Kellogg's products at home 

Homemade Corn Flakes:

• 1 cup cornmeal (preferably coarse ground)
• 3/4 cup water
• 1 tablespoon sugar (optional, for a touch of sweetness)
• 1/2 teaspoon salt

1. Mix it Up: In a medium bowl, whisk together the cornmeal, water, sugar (if using), and salt. Aim for a thin, pourable batter.
2. Prep the Baking Sheet: Preheat your oven to the lowest setting possible (around 200°F to 250°F). Line a baking sheet with parchment paper.
3. Spread it Thin: Carefully pour the cornmeal batter onto the prepared baking sheet. Use a spatula to spread the batter into a thin, even layer. Aim for a consistency where the bottom of the baking sheet is slightly visible through the batter. The thinner the layer, the crispier the flakes will be.
4. Low and Slow: Bake the cornmeal batter for 1-2 hours, or until completely dry and crisp. Keep an eye on it to prevent burning, especially at lower oven temperatures.
5. Breaking Down the Flakes: Once the cornmeal sheet is completely dry and cool to the touch, use your hands to gently break it into flake shapes.

• Flavor Boost: For a touch of extra flavor, consider adding a sprinkle of vanilla extract or a pinch of cinnamon to the batter before baking.
• Sweetness Preference: Adjust the amount of sugar to your liking. You can skip it entirely for a more savory version.
• Storage: Store your homemade corn flakes in an airtight container at room temperature for up to a week.

TIP: Alternatively, you can try this TikToker's method instead!

Homemade Rice Krispie Cereal (method #1)

• 1 cup cooked white rice (cooled completely)
• 1/4 cup rolled oats
• 1/4 cup all-purpose flour
• 1/4 cup granulated sugar (or less, depending on preference)
• 1/4 teaspoon salt
• 1/4 cup milk

1. Grind it Up: In a food processor or blender, pulse the cooked rice until it breaks down into a coarse flour consistency. You may need to do this in batches depending on the size of your food processor.
2. Dry Mix Magic: In a large bowl, combine the ground rice, rolled oats, flour, sugar, and salt. Whisk everything together until evenly distributed.
3. Binding Time: Gradually add the milk to the dry ingredients, mixing well after each addition. Aim for a dough-like consistency that holds its shape when pinched but isn't sticky. You may need to adjust the amount of milk depending on the moisture content of your cooked rice.
4. Shaping Up: Lightly flour a clean surface and roll out the dough to about 1/4 inch thickness. Use a cookie cutter or knife to cut the dough into squares or desired shapes.
5. Baking Time: Preheat your oven to the lowest setting possible (around 200°F to 250°F). Line a baking sheet with parchment paper. Arrange the cut-out shapes on the prepared baking sheet, leaving some space between them for even baking.
6. Low and Slow: Bake the crispy rice squares for 1-2 hours, or until completely dry and crisp. Keep an eye on them to prevent burning, especially at lower oven temperatures.
7. Cooling Down: Once baked, allow the crispy rice squares to cool completely on the baking sheet.

• Experiment with Sweetness: Adjust the amount of sugar to your liking. You can also use brown sugar for a deeper flavor.
• Flavor Boost: For a touch of extra flavor, consider adding a pinch of cinnamon or a teaspoon of vanilla extract to the dry ingredients.
• Storage: Store your homemade crispy rice squares in an airtight container at room temperature for up to a week.

Crispy Rice Flakes (Option #2)

• 1 cup parboiled rice (cooked and cooled completely)
• Vegetable oil for frying

1. Grind it Down: Using a food processor or blender, grind the cooked rice into a fine flour consistency.
2. Forming the Flakes:
   • Option A (Using a mold): Lightly oil a small cookie cutter or mold. Press some of the rice flour into the mold to form a thin layer. Carefully remove the shaped rice onto a plate. Repeat to form multiple flakes.
   • Option B (Spreading method): Lightly oil a clean surface. Spread a thin and even layer of the rice flour onto the surface. You can use a rolling pin to achieve a more consistent thickness.
3. Frying Time: Heat enough vegetable oil in a frying pan over medium heat. Once hot, carefully add the rice flakes (either individually or a small piece of the spread rice layer) to the oil. Fry for a few seconds until golden brown and crispy. Be careful not to overcrowd the pan and keep an eye on them to avoid burning.
4. Drain and Cool: Using a slotted spoon, transfer the fried rice flakes to a paper towel-lined plate to drain excess oil. Allow them to cool completely before enjoying.

• Adjust the thickness of the rice flakes for desired crispiness. Thicker flakes will take longer to cook through.
• Experiment with the frying temperature to find the sweet spot between golden brown and burnt.
• You can sprinkle a touch of cinnamon sugar on the flakes while they're still warm for added flavor.

Toasted Rice Bites (Option #3)

• 1 cup parboiled rice (cooked and cooled completely)
• 1 tablespoon vegetable oil

1. Shaping Up: Using your hands, form the cooled rice into small balls or bite-sized pieces.
2. Oil Coating: Lightly coat the rice balls with vegetable oil.
3. Baking Time: Preheat your oven to 350°F (175°C). Line a baking sheet with parchment paper. Arrange the rice balls on the prepared baking sheet.
4. Toasting Time: Bake the rice balls for 20-25 minutes, or until golden brown and slightly crispy on the outside.
5. Cooling Down: Allow the rice bites to cool completely before enjoying.

• You can add a pinch of salt to the rice before shaping for a slightly savory flavor.
• For a bit of sweetness, lightly drizzle the rice bites with honey or maple syrup after baking.

Image credit: iStock

Homemade Rice Krispie Treats:

• 3 tablespoons unsalted butter
• 6 cups mini marshmallows
• 5 cups Rice Krispies cereal (use the recipe above to make your own so you don't need to buy Kellogg's!)

1. Butter Up: In a large saucepan, melt the butter over low heat. Be patient and stir occasionally to prevent burning.
2. Marshmallow Magic: Once the butter is melted and smooth, add the mini marshmallows. Increase the heat slightly to medium-low and continue stirring constantly until the marshmallows are completely melted and incorporated.
3. Cereal Cavalcade: Remove the pot from the heat. Immediately pour in the Rice Krispies cereal and fold it gently with a spatula until all the cereal is evenly coated with the marshmallow mixture.
4. Shaping Up: Prepare a baking dish or pan by lining it with parchment paper or greasing it lightly with butter. Pour the Rice Krispie mixture into the prepared pan.
5. Press and Set: Using a buttered spatula or even damp hands (be careful, it will be hot!), gently press the Rice Krispie mixture into the pan to form an even layer.
6. Cooling Down: Allow the Rice Krispie Treats to cool completely at room temperature. This can take anywhere from 30 minutes to an hour.
7. Slice and Serve: Once cool and set, use a sharp knife to cut the Rice Krispie Treats into squares or desired shapes. Enjoy!

• Marshmallow Mastery: Don't overcook the marshmallows! Once they're melted and smooth, remove them from the heat to prevent burning.
• Cereal Swaps: Feel free to experiment with different cereals! Try using puffed wheat cereal, Chex cereal, or even a combination for a unique twist.
• Flavor Fun: Add a teaspoon of vanilla extract to the melted marshmallows for a touch of vanilla flavor. You can also explore adding melted chocolate chips, sprinkles, or chopped nuts for extra flavor and texture.
• Storage: Store your homemade Rice Krispie Treats in an airtight container at room temperature for up to 3 days.

Image credit: Pexels

Homemade Granola Bars:

• 2 cups rolled oats (old-fashioned oats work best)
• 1/2 cup chopped nuts (almonds, walnuts, pecans, etc.)
• 1/4 cup chopped dried fruit (raisins, cranberries, cherries, etc.)
• 1/4 cup sunflower seeds or pepitas (optional)
• 1/4 cup honey or maple syrup (adjust for desired sweetness)
• 1/4 cup melted coconut oil (or vegetable oil)
• 1/4 teaspoon ground cinnamon
• 1/4 teaspoon salt (a pinch)

1. Preheat the Oven: Set your oven to 350°F (175°C). Line a baking sheet with parchment paper for easy cleanup.
2. Dry Ingredient Mix: In a large bowl, combine the rolled oats, chopped nuts, sunflower seeds (if using), dried fruit, cinnamon, and salt. Mix well to ensure everything is evenly distributed.
3. Wet Ingredient Magic: In a separate bowl, whisk together the honey or maple syrup and melted coconut oil.
4. Binding Time: Pour the wet ingredients into the dry ingredient bowl and mix well until everything is coated and clumps together easily.
5. Shaping Up: Transfer the granola mixture to the prepared baking sheet. Use a spatula to spread it out into an even layer, pressing down gently to ensure the bars hold their shape when cut.
6. Baking Time: Bake the granola bars for 15-20 minutes, or until golden brown and fragrant. The edges may look slightly darker, but the center should still be slightly soft.
7. Cooling Down: Remove the baking sheet from the oven and let the granola bars cool completely on the pan before cutting. This allows them to firm up properly.
8. Cutting Time: Once cool, use a sharp knife to cut the granola bars into desired shapes (squares, bars, triangles, etc.).

• Experiment with Flavors: Feel free to adjust the nuts, dried fruit, and spices to your liking. You can also add chocolate chips, shredded coconut, or even a sprinkle of chia seeds for extra texture and flavor.
• Sweetness Control: The amount of honey or maple syrup determines the sweetness level. Start with a 1/4 cup and taste the mixture before adding more.
• Binding Options: If the mixture feels too dry and doesn't hold together well, add a tablespoon or two of melted butter or peanut butter for extra binding.
• Storage: Store your homemade granola bars in an airtight container at room temperature for up to a week.

Image credit: iStock

Homemade Pop-Tarts (More challenging):

• 1 1/2 cups all-purpose flour
• 1/2 cup cold unsalted butter (cubed)
• 1/4 cup powdered sugar
• 1/4 teaspoon salt
• 1-2 tablespoons ice water

• Your choice of filling (fruit jams, Nutella, nut butters, etc.)
• 1 tablespoon cornstarch (optional, to thicken runny jams)

• 1 egg yolk
• 1 tablespoon milk

1. In a large bowl, combine the flour, powdered sugar, and salt.
2. Using a pastry cutter or your fingers, work the cold butter into the dry ingredients until it resembles coarse crumbs.
3. Gradually add ice water, one tablespoon at a time, until the dough just comes together. Be careful not to overmix.
4. Wrap the dough in plastic wrap and refrigerate for at least 30 minutes (or up to an hour) to chill and firm up.

5. If using a runny jam, mix it with 1 tablespoon of cornstarch to thicken it slightly and prevent it from oozing out during baking.
6. If using other fillings like Nutella or nut butters, you can use them as is.

8. Preheat the Oven: Preheat your oven to 400°F (200°C). Line a baking sheet with parchment paper.
9. Roll Out the Dough: On a lightly floured surface, roll out the chilled dough to about 1/8 inch thickness. The dough can be a bit tricky to handle, so be patient and use enough flour to prevent sticking.
10. Cut Out Shapes: Use a sharp knife or a pastry cutter to cut out rectangles of your desired size. A standard Pop-Tart is around 3x4 inches.

11. Spoon a tablespoon or two of your chosen filling onto one half of each dough rectangle.
12. In a small bowl, whisk together the egg yolk and milk to create an egg wash.

13. Brush the edges of the dough rectangle with the egg wash.
14. Carefully fold the other half of the dough over the filling to create a rectangle.
15. Use a fork to crimp the edges of the dough to seal it shut. Make sure the seal is tight to prevent the filling from leaking out.

16. Brush the tops of the pop-tarts with the remaining egg wash. This will give them a nice golden brown color after baking.
17. Using a sharp knife, poke a few small holes in the top of each pop-tart to allow steam to escape during baking.

• You can make a simple glaze with powdered sugar, milk, and a touch of vanilla extract.
• Spread the glaze over the cooled pop-tarts for an extra layer of sweetness.

• If the dough is too crumbly when rolling out, try adding a teaspoon of ice water at a time until it becomes pliable.
• Don't overfill the pop-tarts, or the filling might leak out during baking.
• You can experiment with different fillings and frostings to create your own unique flavor combinations.

TIP: You can also try this TikToker's method or search for other methods. This TikToker made a S'mores poptart!

Homemade Eggo Waffles (Similar, but not identical):

• 1 ½ cups all-purpose flour
• 2 tablespoons sugar
• 2 teaspoons baking powder
• ½ teaspoon salt
• 1 ¼ cups buttermilk (or milk with 1 tablespoon vinegar or lemon juice added)
• 2 eggs
• ¼ cup melted butter

1. Dry Mix Magic: In a large bowl, whisk together the flour, sugar, baking powder, and salt.
2. Wet Ingredients Unite: In a separate bowl, whisk together the buttermilk, eggs, and melted butter.
3. Just Combined is Key: Don't overmix! Gently pour the wet ingredients into the dry ingredients and stir just until combined. A few lumps are okay – overmixing can lead to tough waffles.
4. Preheat Your Iron: Preheat your waffle iron according to the manufacturer's instructions. Most waffle irons will have an indicator light to tell you when it's ready to use.
5. Batter Up! Pour a scoop of batter (amount will vary depending on your waffle iron size) onto the center of the preheated waffle iron. Close the lid and cook according to your waffle iron's instructions. This will typically be around 3-4 minutes, or until golden brown and cooked through.
6. Waffley Goodness: Carefully open the waffle iron and remove the cooked waffle. Place it on a wire rack to keep it crisp. Repeat with the remaining batter.
7. Serving Time: Enjoy your homemade waffles warm with your favorite toppings like maple syrup, butter, fresh fruit, whipped cream, or even chocolate chips!

• Buttermilk Option: Buttermilk adds a slight tang and tenderness to the waffles. If you don't have buttermilk, you can make your own by adding 1 tablespoon of vinegar or lemon juice to 1 ¼ cups of milk and letting it sit for 5 minutes before using.
• Non-Stick Delight: For easier waffle removal, preheat your waffle iron with a little bit of cooking spray to create a non-stick surface.
• Leftover Love: Let leftover waffles cool completely and store them in an airtight container at room temperature for up to 2 days. You can reheat them in a toaster or toaster oven for a quick and delicious breakfast.

Image credit: iStock

Homemade Cinnamon Toast Crunch:

• 2 cups rolled oats
• 1 cup all-purpose flour (or whole wheat pastry flour for a more nutrient-rich option)
• 1 tablespoon ground cinnamon
• ¼ cup granulated sugar
• ½ teaspoon salt
• ½ cup cold, unsalted butter (cubed)
• ½ cup cold water (or milk, for a slightly richer flavor)
• 1 teaspoon vanilla extract (optional)

• ¼ cup granulated sugar
• 1 tablespoon ground cinnamon

1. Preheat the Oven: Set your oven to 350°F (175°C) and line a baking sheet with parchment paper.
2. Dry Mix Magic: In a large bowl, whisk together the rolled oats, flour, cinnamon, sugar, and salt.
3. Cutting in the Butter: Using a pastry cutter or your fingers, work the cold butter cubes into the dry ingredients until the mixture resembles coarse crumbs.
4. Binding Time: Gradually add the cold water (or milk) and vanilla extract (if using) to the mixture, one tablespoon at a time. Stir with a fork or spatula until just combined. The dough should be slightly moist and hold its shape when pinched. Be careful not to overmix.
5. Shaping Up: Turn the dough out onto a lightly floured surface and gently knead it a few times to bring it together. Roll out the dough to an even thickness of about ¼ inch.
6. Cutting Time: Use a knife or cookie cutter to cut the dough into desired shapes. Squares or rectangles are classic Cinnamon Toast Crunch shapes, but feel free to get creative!
7. Sprinkle with Spice: In a small bowl, combine the ¼ cup sugar and 1 tablespoon of cinnamon to create your homemade cinnamon sugar. Sprinkle the cinnamon sugar generously over the top of the cut-out dough shapes.
8. Baking Time: Carefully transfer the dough pieces to the prepared baking sheet, leaving some space between them for even baking. Bake for 15-20 minutes, or until golden brown and slightly crisp.
9. Cooling Down: Once baked, remove the cereal pieces from the oven and let them cool completely on the baking sheet before storing or enjoying.

• Adjust the Sweetness: If you prefer a less sweet cereal, reduce the amount of sugar in both the dough and the cinnamon sugar topping.
• Play with Flavor: Feel free to add a pinch of nutmeg or a teaspoon of honey to the dough for a touch of extra flavor.
• Storage: Store your homemade Cinnamon Toast Crunch in an airtight container at room temperature for up to a week.

TIP: Alternatively, you can try this TikToker's method instead! 

Homemade Cheese Its (method #1)

• 8 ounces (226 grams) sharp cheddar cheese, shredded (or a mixture of cheddar and parmesan for a stronger flavor)
• ¼ cup (57 grams) unsalted butter, cold and diced
• 1 teaspoon kosher salt
• 1 cup (125 grams) all-purpose flour
• 2-3 tablespoons ice water

1. Prep the Cheese: Shred your cheddar cheese using a grater or food processor.
2. Work the Butter: In a large bowl, combine the shredded cheese, cold diced butter, and salt. Using a pastry cutter, your fingers, or a food processor, work the butter into the cheese mixture until it resembles coarse crumbs.
3. Adding the Flour: Gradually add the all-purpose flour to the cheese and butter mixture. Stir or pulse with short bursts (if using a food processor) until the flour is just incorporated and the dough starts to come together.
4. Watery Adjustments: Add the ice water, one tablespoon at a time, until the dough just forms a ball. Be careful not to overmix, as this can make the crackers tough.
5. Dough Chill Time: Wrap the dough ball in plastic wrap and refrigerate for at least 30 minutes (or up to an hour). Chilling helps firm up the dough and prevents the cheese from melting during baking.
6. Preheat and Prep: Preheat your oven to 375°F (190°C) and line a baking sheet with parchment paper.
7. Rolling it Out: On a lightly floured surface, roll out the chilled dough to a thin sheet, about ⅛ inch thickness. The dough can be a bit sticky, so use extra flour as needed to prevent sticking.
8. Cutting the Crackers: Use a sharp knife or a fluted pastry cutter to cut the dough into desired squares. The classic Cheez-It size is around 1 inch squares.
9. Optional Docking: You can use a fork to gently prick the tops of the dough squares a few times. This helps prevent them from puffing up too much while baking.
10. Baking Time: Carefully transfer the cut-out dough squares to the prepared baking sheet. Bake for 10-12 minutes, or until the edges are golden brown and the crackers appear slightly crisp.
11. Cooling Down: Once baked, remove the crackers from the oven and let them cool completely on the baking sheet before storing or enjoying. The crackers will crisp up further as they cool.

• Experiment with Cheese: While cheddar cheese is classic, you can explore using other types of cheeses like parmesan, Gruyère, or even a blend for different flavor variations.
• Spice it Up: Add a pinch of cayenne pepper or smoked paprika to the dough for a bit of a kick.
• Storage: Store your homemade Cheez-Its in an airtight container at room temperature for up to a week.

Method #2 

• Ultra-thin sliced cheddar cheese (around 4-5 slices)
• Salt, to taste

1. Preheat the Oven: Set your oven to the lowest possible setting, ideally around 275°F (135°C).
2. Prepare the Cheese: Stack the ultra-thin cheese slices on top of each other.
3. Cutting the "Crackers": Using a sharp knife or a cookie cutter (if you have one), cut the stacked cheese slices into desired shapes. Squares are classic Cheez-It shapes, but feel free to get creative with triangles or small rectangles.
4. Optional Hole: You can use a straw or toothpick to poke a small hole in the center of each cheese square for a classic Cheez-It look. This also helps prevent them from puffing up too much while baking.
5. Salt Sprinkle: Sprinkle a light layer of salt over the top of the cheese squares.
6. Baking Time: Carefully arrange the cheese squares on a baking sheet lined with parchment paper. Here's the key: Bake the cheese squares for an extended time at the low oven temperature, around 25-30 minutes. This slow baking helps dry out the cheese without burning it.
7. Checking for Crispness: Keep an eye on the cheese squares throughout baking. They are done when they appear dry and crisp around the edges, but not browned. Be careful not to overcook them, as they can become brittle and burn easily at low temperatures.
8. Cooling Down: Once baked, remove the cheese squares from the oven and let them cool completely on the baking sheet before enjoying. They will crisp up further as they cool.

• Cheese Selection: Using ultra-thin sliced cheese is crucial for even baking and achieving a crispy texture. Regular sliced cheese might be too thick and not crisp up properly.
• Temperature Control: Keep a close eye on the cheese at the low oven temperature to prevent burning.
• Flavor Boost: While this method uses just cheese and salt, you can explore adding a sprinkle of your favorite spices like paprika or cayenne pepper for a touch of extra flavor after baking.
• Storage: Store your homemade cheese crisps in an airtight container at room temperature for up to 3 days.

TIP: You can also try this TikToker's method. 

Other Homemade Snacks TikTokers shared

• 3 Ingredient Goldfish - Grab this goldfish cracker cutter on Amazon to make these!
• 4 Ingredient Cocoa Puffs

Dinner Ideas Tastier (and Cheaper) Than Cereal

Pantry Staples and Egg Wonders (Approx. $1.50 - $2.50 per serving):

Hearty Pastas on a Budget (Approx. $1.00 - $2.00 per serving):

Beans and Rice Delights for Budget Champions (Approx. $1.50 - $2.00 per serving):

PRO TIP: I use my Instapot and use 1lb beans (can be red or llama), sausage of choice (Andoulli or Beef is my preference), onion, 2 cartons of beef or chicken stock in place of water, some garlic, and no salt Tony's seasoning. Set it to pressure cook for 3 hours and comes out great! 

Soup It Up for a Cozy Comfort (Approx. $1.50 - $2.00 per serving):

Starting a Conversation about the Kellogg's Boycott with Busy Friends and Family

• Be patient and respectful of their choices.
• Focus on the positive impact of the boycott, like supporting fair treatment of workers or healthier eating habits.
• Offer resources and support to make participation easier.

How To Start A Barter System From The Kellogg's Boycott

1. Gauge Interest

2. Define the Scope

3. Create a System

4. Set Guidelines (Optional)

• Valuation: While bartering is inherently flexible, you might consider a loose valuation system for easier exchange. This could be based on time, effort, or quantity of the bartered item.
• Quality Control: It might be helpful to establish basic quality expectations for bartered items, especially for food-related items.

5. Promote Sustainability:

• Start Small & Grow: Begin with a small group and see how it goes. As trust and successful trades increase, you can expand the network.
• Communication is Key: Clear communication about expectations and needs will ensure a smooth bartering experience.
• Have Fun! This is a chance to explore new options, support each other, and maybe even rediscover some hidden talents or culinary skills.

Conclusion

Kellogg's, Let's Talk (and Lower Prices!)

PRO TIP: Learn about Saving Money at the Cheapest Grocery Stores In America!

Use Hashtags in social media

• #letthemeatcereal
• #boycottkelloggs
• #boycottkelloggs2024
• #letthemeatcake

 

Print Flyers 

• Option #1 (Thanks to TallGirl)
• Option #2 (Thanks to TallGirl)

Psst... Check out the latest food samples currently available while you are here!

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